GenEQTY

GenEQTY operates in fintech industry, mainly focusing on banking services. Company is oriented to Small Business Owners in the first place, empowering them to choose the appropriate solution and promptly start new, or expand existing businesses.

GenEQTY banking platform enables its clients efficient, on-the-go counselling and instant access to their capital. It provides information about various financial solutions, wide range of funding availability, landing and repayment terms, thus supporting clients in making the most suitable funding request according to their needs.

Our role:  
• Understanding and defining the vision with stakeholders.
• Materializing vision into the real, high-quality product by thorough product planning of product lifecycle.
• Conducting analysis of the market conditions, competitors, target niche and more.
• Producing project discovery documentation, mockups, roadmaps.
• Creating and maintaining product backlog.